FRITO-LAY ATTRITION

Employee Retention Predictive Analytics

Comprehensive statistical analysis of employee attrition patterns using advanced machine learning models to identify key retention factors and predict turnover risk across 870 employee records.

This data science project delivered actionable business insights through multiple modeling approaches, resulting in targeted retention strategies with measurable impact on organizational costs.

Dataset Overview

870
Employee Records
28
Total Variables
16%
Attrition Rate

The dataset contained comprehensive employee information including demographics, job characteristics, satisfaction metrics, and compensation data, providing a robust foundation for predictive modeling.

Key Findings

Attrition Patterns

  • Higher attrition among younger employees, especially those earning below $5,000
  • Employees with 1-5 years showed 10% higher attrition than 6-10 year veterans
  • Job satisfaction alone was not a decisive factor in retention

Departmental Insights

  • Sales: $6,500 average income, 20% attrition rate
  • R&D: $5,800 average income, 12% attrition rate
  • Advanced job levels showed only 2% lower attrition than entry levels

Model Performance

Attrition Prediction

Naïve Bayes with Feature Engineering

Accuracy:77.36%
Sensitivity:78.49%
Specificity:71.43%
P-Value:<2e-16

Salary Prediction

Linear Regression Model

R-squared:91.12%
RMSE:1,367.12
P-Value:<2.2e-16

Features: Age, Department, YearsAtCompany, JobLevel, TotalWorkingYears

Business Recommendations

Competitive Salary Review

Address salary discrepancies across departments

Targeted Retention Programs

Focus on high-risk groups identified by the model

Enhanced Job Satisfaction

Implement measures beyond traditional satisfaction metrics

Flexible Work Arrangements

Address work-life balance concerns

Revise Salary Structure

Align compensation with performance and market rates

Foster Internal Mobility

Create clear career advancement pathways

Implement Predictive Analytics

Use models for proactive retention interventions

Policy Changes

Target interventions for employees with 1-5 years tenure

Technical Approach

Feature Engineering

Enhanced model performance through strategic feature creation including income bands, interaction terms between job satisfaction and income, high-income flags, and satisfaction-adjusted income metrics.

Model Selection

Evaluated multiple approaches including KNN, Linear Regression, and Naïve Bayes models. The Naïve Bayes model with feature engineering achieved optimal performance with balanced sensitivity and specificity.

Statistical Validation

All models demonstrated statistical significance (p < 0.001) with robust cross-validation procedures. Threshold optimization at 0.6 provided the best balance between false positives and false negatives.

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